The market is shifting. Interest rates are all over the place, travelers are getting pickier, and yes — the easy money in STRs isn’t as easy as it was a couple of years ago.
But here’s the thing: the game isn’t over. It’s just gotten smarter.
While some investors are pulling back, others are doubling down — and winning. The difference? Strategy.
Here’s what the smartest STR owners are doing right now to stay ahead (and keep their returns solid):
Weekend getaways. Remote workers. Digital nomads. These guests aren’t just booking — they’re booking longer, and they want specific amenities. Think fast Wi-Fi, quiet spaces, and Instagrammable nooks.
That Pinterest-worthy rug won’t matter if the photos don’t pop or your layout feels off. A little strategic design goes a long way in making your listing stand out (and stay booked).
If you’re still using static rates or guessing based on the neighbor’s place… we need to talk. Dynamic pricing and data-driven adjustments make a massive difference.
You don’t need a caretaker. You need a partner who understands why you bought the property in the first place — and how to make it work harder for you.
Whether you’re managing one property or a growing portfolio, we’ve got the team, tools, and local know-how to help you win — even in a tougher market.